Why Concrete

Concrete is more than just a building material.

Elemental. Elegant. Enduring.

At IntoConcrete, our mission is to show concrete in a different light. Yes, it is a great construction material, but it is also so much more. With expert craftsmanship, makers can transform this timeless medium into beautiful lifestyle products.

We have brought together some of the world's most talented designers and artisans to showcase the best of concrete design, from functional high-end accessories to modern home decor. Every piece is handcrafted in a meticulous process, making each a one-of-a-kind find.

Artisan With Weathered Hands Holding An Intricate Concrete Watch Dial

Reinterpreting Concrete

A Different Take on Civilization's Foundation

A Father-Son Idea

Born in a Proverbial Chicago Basement

Inspired by the architectural beauty of the city of Chicago along with their passion for Scandinavian design, the father-son duo Mario and Roberto Guagnelli decided to make their concrete dreams a reality. 

Our Story


A Unique Artistic Medium

Meet The Studios

Add Concrete to Your Life

Explore our curated selection of premium, handcrafted concrete pieces.